Cue PetiteBox. I've been doing some Social Media work for this brand recently and I'll admit, I've gotten caught up in the hype. The premise is simple- sign up for 3/6/12 months and get a box of baby products delivered to your doorstep ("you" being the pregnant woman), curated according to your baby's age and gender, every month.
The boxes themselves are really pretty too and can be kept for storing things like, I don't know...baby stuff that is small and needs storing, I suppose.
Check out their Facebook page where they run awesome monthly competitions or sign up for yourself or a ladyfriend on their website.